Most CPG brands can tell you what sold last week. Almost none can tell you why. That gap is exactly what Becausal was built to close, and this September we're bringing it to Paris.

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Becausal has been named one of 25 companies selected for the NRF Innovators Showcase at Retail's Big Show Europe, running September 15–17, 2026 at Paris Expo Porte de Versailles. It's an invite-only lineup, curated by NRF's Innovation Advisory Committee, spotlighting the technology reshaping how retailers and brands operate. We're proud to be on it.

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See the CPG Data Store Live

Stop by Hall 4, Booth S-099 for hands-on demos of the Becausal CPG Data Store — our freely searchable database of purchase intelligence layer that turns fragmented retail data into decisions brands can actually act on. 

Let us show you the data and how it can answer the questions your team has been stuck on. 

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Catch Chuck Ennis on the Innovation Stage

Our Chief Commercial Officer, Chuck Ennis, will join a panel on Tuesday, September 15 at 11:45 AM on the Innovation Stage in Hall 4 – Leveraging AI to Accelerate Decision Making and Drive Revenue. 

Chuck will be on stage alongside leaders from Cyreen and UnAbandon AI, digging into how AI is turning scattered retail data into sharper decisions across marketing, sales and inventory. Session details here.

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Let's Put Time on the Calendars

If you're going to be in Paris and want to see what a real purchase intelligence layer looks like for your category, let's set up time to meet onsite. 

See you in Paris.

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